I'm available for consulting, writing, editing and coaching. I'm based in Birmingham, Alabama, and can travel or communicate with you and your teams via Skype/Facetime. Drop me a note and let's see how we can work together: erin (at) shawstreet@gmail.com. 

Content Strategy

Services include building content strategy for your brand or business, from developing goals, tone & voice to developing specific tactics. I can work with you to create and execute a strategic plan that generates the results you want. Not sure of your goals? I can help with that too. 

If you already have a team, great. I also provide content audits to help you figure out what's working and what you can do better, coaching, and one-on-one or group work to help improve your team. 


Editorial 

With nearly 20 years working in the media, I've done it all. Short form, long form, timely quick hits to in-depth reporting, I'm available. While I pride myself on being a generalist, areas of expertise include travel & culture (with an emphasis on the U.S. South) and health/wellness. 


Branded Content

My editorial + advertising background and your product or service = let's develop branded/sponsored content together. There are a variety of approaches to branded content, and I'm here to help you navigate the maze to find the right one.